B2B Paid Advertising Specialist

Sobre esta oportunidad

<div class="content-intro"><h1>Who We Are:</h1> <p>Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. </p> <p>For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio.

AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. &nbsp;</p> <p>As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. </p> <p>At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology.

</strong></p> <p><strong>A day in the life:</strong></p> <p>The Paid Advertising Specialist is responsible for supporting the execution and performance of paid advertising campaigns across their book of business, partnering closely with the lead Strategist or independently owning end-to-end strategy for a select group of core clients. The Paid Advertising Specialist is an attentive learner, eager to problem solve, and hungry to grow their technical, strategic, and analytical skills. They have great communication skills and collaborate well with their lead Strategists.

They are known for their reliability and attention to detail, resulting in high-quality work delivered on time. They are actively involved in supporting reporting, optimizations, and routine campaign management. </li> </ul> <h3><strong>Role Requirements:</strong></h3> <ul> <li>1-2 years of digital marketing; Agency experience a plus</li> <li>1+ years of experience with Direct Response marketing specifically in E-Commerce; Lead Gen and B2B a plus</li> <li>1+ years experience with Meta or Google Ads&nbsp; for direct response campaigns; additional platforms a plus (TikTok Ads, LinkedIn Ads, Pinterest Ads, etc)</li> <li>1+ years experience leading paid advertising strategy for direct response marketing efforts</li> <li>1+ years experience with Google Analytics, Shopify; other technical platforms a plus</li> <li>1 year experience client facing and handling communications</li> <li>Excellent Excel skills with clear understanding of advanced Excel features</li> <li>Excellent data analytics skillsHighly dependable, self-starter, high energy, positive attitude with good organization, and time management skills</li> <li>Entrepreneurial spirit with a passion for problem-solving, continued learning, and personal development<em><br></em></li> </ul> <p><strong>Key Performance Indicators (KPIs)</strong></p> <ul> <li>Managing a full workload indicated by $20K revenue/employee</li> <li>90% Client Retention, evaluated biannually&nbsp;</li> </ul> <p><strong>Most Important Things (MITs)</strong></p> <ul> <li>Strategically Manage and Communicate Performance Insights</li> <li>Execute and Optimize Paid Advertising Campaigns Across Channels</li> <li>Leverage Tools and Technology for Efficiency and Innovation</li> </ul> <p><strong>Benefits &amp; Perks:</strong></p> <ul> <li>Base salary paid in USD + commission opportunities</li> <li>Unlimited Time Off available on day one</li> <li>Fully flex work environment: full-remote, in-office, or hybrid</li> <li>Healthcare stipend: $50/month to support your healthcare or insurance costs</li> <li>National Holidays + 2 Mental Health Recharge Days per year</li> <li>Unlimited opportunities for growth &amp; leadership within a rapidly growing firm</li> <li>Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)</li> <li>Quarterly awards including prize money and recognition for outstanding performance</li> <li>Opportunities to be involved in company DEI initiatives</li> </ul><div class="content-conclusion"><p><em>Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount.

We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. </em></p> <p><em>Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training.

Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. </em></p></div>